New Delhi: Airtel on Wednesday announced that it has reduced its local outgoing call tariffs to a flat charge of Re. 1 per minute for its pre-paid subscribers. With effect from January 3, all Airtel pre-paid mobile customers whose existing local call rates are more than Re 1 per minute will be migrated to the revised tariff.

At present, they are paying between Rs 1.20 per minute and Rs 2.40 per minute. However, this tariff change is not applicable to 495 Lifetime pre-paid customers and other customers enjoying special schemes.

Sanjay Kapoor, President, Mobile Services, Airtel, said: “As an industry leader, Airtel has always been at the forefront of driving affordability and expanding the market. This initiative marks our strategic intent to simplify tariffs and differentiate ourselves in a market already cluttered with multiple tariff plans. Going forward, we will continue to explore innovative and affordable tariff options that are aimed to speed up growth, enhance customer value and significantly contribute towards increasing our market and revenue share in the future.”

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